The Importance of Customer Relationship Management (CRM) for Startups

Would you be free this Wednesday evening? If yes, please do come and join us in one of our knowledge sharing sessions that would be held from 7 pm to 10 pm on the 14th of March, 2018 at The Launchpad, Cyberjaya.

Second CRM is proud to be part of this event that is dedicated to startups in ensuring the success and well-being of their business. This three-hour event is organized by The Launchpad, which is a brand new co-working & event space, set up to support the entrepreneurship ecosystem in Cyberjaya.

We are now in March, the last month of the first quarter. There is so much that had already been done, yet, there is still much more to do and I am fairly certain that many of you would be thinking the same.

As for us, lot’s of new things had been happening and the energy levels are the highest ever. As we briefly mentioned in our last blog, a couple of new partnerships are being forged as we write this and that opens up new geographies and countless possibilities for our partners and us. We at Second CRM are definitely looking forward to some very exciting times ahead.

amtrust mobile solution

We are just back after the Lunar New Year holidays and we hope that all our Chinese friends had an amazing time with their loved ones. Being in Malaysia is indeed wonderful as we get to be part of the multicultural festivities that happen all year long.

It is almost the end of February and not too far away, we would already be looking into the next quarter. Despite having been a relatively short month, February has been a good month for us. There has been a lot of new engagements and some good partnerships have been underway which we would be announcing soon.


Firstly, we would like to take this opportunity to wish all our clients, partners, friends and business associates a Happy Lunar New Year! May this new year bring about an abundance of wealth, good health, and success!

Thus far, it has been an interesting year for us and we foresee exciting times ahead. As we have shared before, Digital Transformation is the way forward for organizations to grow and prosper and having witnessed many such success stories, we take pride in having played a pivotal role in many organizations’ digital transformation journey.

business automation

In the last few weeks, we had shared new case studies that we had done on some of our customers that had gone live in recent months. Lot’s of insights had been shared in those case studies. Some of those customers had undergone a total digital transformation exercise and some have automated some aspects of their business. The strategy, methodology as well as the after effects had all been clearly spelled in those case studies and we hope that you have had a good read.


It feels as if the year had just started and just like that, we are already in the month of February. We at Second CRM have had a great headstart to the year and we hope that all of you have had the same. In January, we had announced two new clients that had gone live and had done case studies on them which we have shared in our last few blogs.


Second CRM is an award winning business automation solution, designed to make medium to large corporations more productive, by automating their business operations, using Internet and mobile technologies. Second CRM focuses on improving sales & marketing, customer support and operations.